Pricing Strategies During Inflation (Webinar)
Inflation has been rising at nearly the fastest pace in 40 years, fueled by strong consumer spending and higher costs. Although inflation expected to fall in the long-term, businesses are still coping with shrinking margins and price-sensitive consumers. That said, how should small businesses handle raising prices and push back from a customer? Join us to find out!
Pricing during inflationary times is something that is on our minds as we want to make sure that the prices that we charge are neither too low nor too high.
In this webinar, we will talk about:
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- Understanding the core pricing strategies regardless of inflation.
- Determinant of costs of production and input used
- How to navigate during inflationary times
Speaker: Dr. Risa Kumazawa, Associate Dean for Academic Systems & Accreditation and Associate Professor of Economics, Palumbo Donahue School of Business, Duquesne University